Unlike before, the job searching process is in a more evolved state. Before, it was as simple as looking at job boards and applying to the one you liked best. Now, it takes so much more than that. Now, there’s a lot more networking involved in job seeking, such as going through a person’s LinkedIn. With the right LinkedIn profile, you can have the opportunity to talk to the right kind of people, like hiring managers and professionals. Hence, it’s vital that your LinkedIn profile packs a punch to whoever’s reading it.
Make It Public
Making your profile public is highly recommended for job seekers as it will allow others (*ehem* job recruiters) to see your information even if you’re not connected with them.
Keyword Optimization
When listing relevant work experience and accomplishments, make sure to include important keywords relevant to it. The more relevant keywords you use, the higher the chances are of your profile showing up in search results.
Look Professional
Always include a photo in your LinkedIn profile, as your chances of getting viewed are higher compared to those without a photo. Also, when choosing a photo to put on your profile, choose a headshot photo that makes you look professional, but also approachable.
Network
LinkedIn Groups is a place for professionals in the same industry to create discussions. With this in mind, you can join Groups and take advantage of it by participating in discussions and sharing insights, too. Hiring recruiters and managers sometimes go through these Groups and look at discussions made and then pick out potential candidates for when they have job openings. The more active you are, the higher your chances are of getting noticed.
Have The Right Headline
Your headline is what shows up in search results for your profile. As a default, it displays your current position and employer. However, if you really want to stick out, you have to add more to that. You can either add in some relevant keywords or add in a bit of information about your experience in your career. Highlighting your skills and adding relevant keywords surely increases your chances of getting noticed compared to boring and generic headlines.
Customize Your URL
Personalizing your LinkedIn URL makes it look more professional and striking. It just shows that you put some thought into the whole thing and not just your profile alone.
Job seeking can be a tedious process, but if you’ve got the right kind of ammo, things might just go better than planned.